Writing Samples

A SAMPLER OF ELLEN’S WRITING

Retirement, Personal Finance and Aging

A Financial Professional’s Guide to Working with Older Clients (published by AARP and the Financial Planning Association/FPA)

Description from FPA website:  “The booklet provides guidance to help financial professionals prepare for consultations with potential clients. It also addresses special challenges including social, family and generational issues, as well as how to recognize and handle physical and mental impairments.”

Aging-In-Place, a report on the aging-in-place initiative of The Horizon Foundation, Columbia, Maryland

Buenos Aires: A Big-City Bargain (Business Week Magazine

Business Week Magazine: Online retirement columnist for approximately a decade

Entrepreneur Cafes Help Feed Local Startups

http://www.entrepreneur.com/article/225262 

It’s Never Too Late to Make a Plan, introduction to Ellen Hoffman’s book, The Retirement Catch-Up Guide, published in Business Week magazine

Tax Diversification for Retirement Accounts (Business Week , “Your Retirement” column)

Travel, Food and Lifestyle

Chilean Hotels Continue Operations After Quake

http://www.hotelnewsnow.com/Articles.aspx?ArticleId=2861

Development Potential in South America 

http://www.hotelnewsnow.com/Articles.aspx?ArticleId=185

From Farm to Table: A report on the chefs and restaurants  of West Virginia’s “locavore” movement

http://www.nxtbook.com/nxtbooks/milesmedia/10WestVirginia/#/58

Homage to Catalonia’s Bubbly, Business Week Magazine

Vroom Rooms—Garages for Car Collectors, Business Week Magazine

Why Visit Mendoza: Website copy describing the attractions of Argentina´s wine country

http://www.amazingmendoza.com/abtmendoza.html

Wine Business Brings Hotels to Argentina

http://www.hotelnewsnow.com/Articles.aspx?ArticleId=241

Winemaker Paul Hobbs: An interview with one of the world’s top winemakers

Paul Hobbs Interviewed by Ellen Hoffman

Education

A Blueprint for Leadership: How Women College and University Presidents Can Shape the Future

(Co-authors,  D. Shavlik and J. Touchton, American Council on Education.)

Investing in People:Developing All of America’s Talent on Campus and in the Workplace,”

Business–Higher Education Forum

Teaching Faculty Members to be Better Teachers

(Co-author with Bernice Sandler),  American Association of Colleges & Universities